One of the early realities of the pandemic was that, as marketers pulled spend, it became very cost efficient for brands that continued to spend. That gravy train has stopped, and once again competition is high. So how should marketers trying to navigate these new realities proceed? Here’s how we’re approaching this question at Max Connect.
As a result of the COVID-19 situation, Google is temporarily removing certain features from Google My Business. Here’s what you need to know about your Google My Business listing.
Google officially launched another broad core update on January 13th, 2020. Based on our analytics, it appears Google has increased its guidelines on medical content. Medical websites impacted by core updates tend to have a low E-A-T score (expertise, authority, and trustworthiness).
One of the most common questions we get from clients is, “What is the silver bullet?” As much as I would like to feel like Batman pulling one out of the Batmobile, there isn’t one single silver bullet in marketing. The silver bullet is doing a lot of little things the right way.
Imagine you're a store owner. You see people walk into your shop, browse a few things, and walk right back out without buying a single item. Every time this happens, you miss out on revenue. The same can be said for traffic to your website. The good news is that you can fix this by making your website work smarter, not harder through conversion rate optimization.
Google announced that it's been rolling out a new update called BERT. This new algorithm is designed to understand natural language queries better. According to the release, BERT will affect 1 in 10 search queries, which means it's one of the biggest Google updates of the last five years. In other words, your site will most likely be impacted.
Regardless of your industry, business size, or location, going digital is not only recommended but necessary. Here’s a breakdown of why digital marketing is more important than ever and how a digital marketing agency can help you increase your online presence.
Google officially rolled out a broad core update on Monday, June 3rd, 2019. Although Google claims the June 3rd update isn’t a major one, our SEO specialists continue to keep an eye out for how our clients’ results are impacted.
We are back with another video on 2019 digital marketing best practices. Today we are talking about some unique ways to get killer video footage without breaking the bank. #video #create #videoproduction #design
It's Devin & Canden from Max Connect Marketing back with some new 2019 digital marketing trends. Today we are talking about three ways to improve your blog posts. The digital marketing landscape is always changing and so is the content world. Our team of experts stay up to date on the latest and greatest and here are 3 simple ways to improve your blog.
Did you know 46% of people will leave your website if it takes more than 3 seconds to load? Well now you know. Today, Canden and Devin are talking about the importance of a
Our clients saw a 22% increase in organic traffic in 2018. We wanted to give you some insights into the SEO trends to look for in 2019.
In 2018, Google rolled out three broad core ranking updates, which caused a massive disruption in the search results. Since then, we’ve been anticipating another big core update. It finally made its appearance on March 12, 2019. Google recently confirmed the release of a core algorithm update and named it “March 2019 Core Update.”
Since the dawn of the internet, online advertising has revolutionized the marketing industry. Since over 90% of Americans prefer shopping online, establishing an online presence is a crucial component of your marketing strategy, regardless of the size of your business or what industry it belongs to. If you’re eager to promote your business online, chances are you’re considering hiring a digital marketing agency. But what exactly does a digital marketing agency do? Fortunately, we’re here to break it all down.